Sacramento Soju is an all-American soju brand and the first of its kind. As a way to introduce soju to an American audience, the brand aims to bring a comfortable and familiar feel through retro and heritage styling. With the combination of the quality of soju (cheap and smooth) and the vast rice production in America, especially in Sacramento, California, the brand has the ability to appeal directly to young adults, and immediately brings in an air of trust with domestic American production labeled on the front of all packaging.
